Creative content final

Narrative

Floating somewhere over Tibet in a hot air balloon Phineas Fog find himself in a raging blizzard. He panics and in his frantic struggle to try to control the air balloon, the pot used to hold the gas to ignite the flame falls and knocks Fog out. When Fog wakes up he find himself on the back of a carriage being pulled by a horse. He sits up and all he can see is the back of a bald head. He gulps and manages to stammer out a, “who are you?” The bald man turns his head slightly sideways and says, “you should be sleeping you need the rest.” Phineas reply’s with a “where are we going?” The bald man points and says “there.” Fog looks up and into the distance and he can see the top of what appears to be some type of temple. Fog sits back silent with a puzzled look on his face.  The Bald man breaks the silence. “When we found you, we couldn’t believe you were alive. My master is interested in meeting you.” When they get to the temple the bald man Helps fog off the cart. Fog is hurt pretty bad and can’t walk on his own. They walk into a holy sanctuary. The walls and floor are all made of brick. There are several statues lining the sides of the sanctuary and they are all made of gold. At the end of the temple a man sits cross leg on the floor. “What is your name?” says the mystery man. Fog looks up, ignores the question and says, “Where am I? Where did you guys find me? And why did you save me?” The Mystery man stands up and says, “This is a temple, and you should count yourself lucky for even being here. The man helping you is Master Li YU. “We are shaolin monks from china who have built our strong old here in the Himalayas. I am Master Shin, I am the grand monk.” Fog, unimpressed say’s, Great, soo what do you need me for. Li YU, who is still holding Fog up let’s go causing Fog to fall. We’re wasting our time on this arrogant punk! Li Yu declares. “What could you possibly need me for?  Master shin stands. The great people of this village all saw something today. They saw your balloon crash out of the sky. They saw it, as a sign from the gods telling us everything would be just fine. You see our village hasn’t been too good. The soldiers are occupying the city. Everyone who has a solider is expected to give the solid half of every meal.” “What do you want me to do about it?” Fog says annoyed. “The prophecy speaks of a god who comes down from heaven; and from him, hunger shall be no more. The people think that’s you fog!” This blows I’m out of here. Fog turns and limps to the door. Wait! Don’t you want your balloon fixed? You do what to get home right? If you help my people I will fix your balloon. Fog looks down at the ground and thinks. Im going to hate myself but you’ve got a deal.

            The next day fog gets to work he journeys around the city looking for something he can use to feed the starving people. He finds mustard seeds, goji berries and some doe. You can turn the doe into crackers he exclaimed. I’ve got the perfect idea! We make trail mix! We can use yak jerky too. Well put these on people’s door step anonymously every night!  So they do.  The people rejoice and thank he gods for the extra food.  

Week 8 EOC: The Adventure

Floating somewhere over Tibet in a hot air balloon Phileas Fog find himself in a raging blizzard. He panics and in his frantic struggle to try to control the air balloon, the pot used to hold the gas to ignite the flame, falls and knocks Fog out. When Fog wakes up he find himself on the back of a carriage being pulled by a horse. He sits up and all he can see is the back of a bald head. He gulps and manages to stammer out a, “who are you?” The bald man turns his head slightly sideways and says, “you should be sleeping you need the rest.” Phileas reply’s with a “where are we going?” The bald man points and says “there.” Fog looks up and into the distance and he can see the top of what appears to be some type of temple. Fog sits back silent with a puzzled look on his face.  The Bald man breaks the silence. “When we found you, we couldn’t believe you were alive. My master is interested in meeting you.” When they get to the temple the bald man Helps fog off the cart. Fog is hurt pretty bad and can’t walk on his own. They walk into a holy sanctuary. The walls and floor are all made of brick. There are several statues lining the sides of the sanctuary and they are all made of gold. At the end of the temple a man sits cross leg on the floor. “What is your name?” says the mystery man. Fog looks up, ignores the question and says, “Where am I? Where did you guys find me? And why did you save me?” The Mystery man stands up and says, “This is a temple, and you should count yourself lucky for even being here. The man helping you is Master Li YU. “We are shaolin monks from china who have built our strong old here in the Himalayas. I am Master Shin, I am the grand monk.” Fog, unimpressed say’s, Great, soo what do you need me for. Li YU, who is still holding Fog up let’s go causing Fog to fall. We’re wasting our time on this arrogant punk! Li Yu declares.

Implementation Evaluation Control

TBC

Price

 “An effective marketing program blends all of the marketing mix elements into an integrated marketing program designed to achieve the company’s marketing objectives by delivering value to consumers.” ( Armstrong & Kotler, Marketing: An Introduction, Pg. 54) 

 “Price is the amount of money customers must pay to obtain the product.” ( Armstrong & Kotler, Marketing: An Introduction, Pg. 53)

Promotion

TBC

Distribution

TBC

Product

“Quality has a direct impact on product or service performance; thus, it is closely linked to customer value and satisfaction.” (Marketing: An Introduction, Armstrong; Kotler, p. 214)

“We define a product as anything that can be offered to a market for attention, acquisition, use, or consumption that might satisfy a want or need. Products include more than just tangible objects, such as cars, computers, or cell phones. Broadly defined, “products” also include services, events, persons, places, organizations, ideas, or mixes of these.” (Marketing: An Introduction, Armstrong; Kotler, p. 208)

Target Market Strategy

 "There is no single way to segment a market. A marketer has to try different segmentation variables, alone and in combination, to find the best way to view the market structure."

 "Dividing a market into different geographical units such as nations, states, regions, counties, cities, or neighborhoods."

Situation or SWOT Analysis

Over all analysis of my product is that the story is attributive and the price at $10.99 its a common bar price. My product is lacking the appeal I feel. Something that makes it jump off the shelf at you. Its easy to miss.

Objectives

TBC

Business Mission Statement

TBC